In addition, you can build B2B contact lists for marketing and sales promotions and campaigns. It provides us with detailed contact search options with a complete description of contact information.

Pros: ZoomInfo has provided us with key elements for managing our customer data to make strategic marketing decisions and increase our sales. However, it is considered that the effectiveness of its functionality is a bit doubtful. Overall: ZoomInfo can guarantee us an increase in sales through analysis that expresses our marketing weaknesses and creates lists from its database that are very well adapted to the service or product we provide. In addition, it has an analysis system that looks for our weaknesses and opportunities in the market and creates a list of appropriate contacts for our organization.Ĭons: Although it provides us with the most timely customer contacts, it does not have a tool for generating potential contacts since its database is managed by other companies that have constant sharing of the same, leaving a little to be desired in terms of the effectiveness of such opportunities provided.

Pros: Under a B2B system ZoomInfo offers us tools for managing potential customers with a section for evaluating these users, all thanks to the fact that it has a database of renewed contacts to be able to export and import to our servers.

Zoom info review